Global shrimp council
About us
Together, we are building a better and more sustainable future for the shrimp industry.
Our Mision
To elevate shrimp as a top-of- mind, healthy protein option through consumer education, establishing it as a preferred choice among shoppers, diners, and food enthusiasts. Beginning in the USA, our initiatives will expand globally, emphasizing shrimp’s value as a sustainable, high-quality protein.
Our Vision
To unite shrimp producers, exporters, importers, and industry suppliers worldwide under a unified brand, delivering impactful marketing campaigns that drive shrimp consumption and consumer appreciation. Our goal is to position shrimp as a preferred, versatile protein choice across global markets, irrespective of origin, species, or production method.
What Progress Have We Made in Mkt so Far:
Key milestones since 2023
Aligned Top Ten GSC Aims and Priorities
Created a Marketing Committee at the GSC
Developed a Solid Marketing Strategy
Developed a Proposal for a Jump-Start
Campaign First in the USA – Replicable in Other Territories.
Registered “Global Shrimp The Happy Protein”
TOP TEN PRIORITIES
1. Build a brand in a brand-less category
2. Show consumers “shrimp is good for you”
3. Re-invent sea food marketing (store-street)
4. Teach consumers new ways to cook shrimp
5. Make shrimp a regular culinary experience
6. Build a dual narrative b2b-b2c
7. “Shrimp up” food service menues
8. Make “global shrimp” a love brand
9. Rise the tide for the entire industry
10. Make the industry biggger and better
BOARD OF DIRECTORS
Comprising 13 of the top exporters and importers in the shrimp industry.
José Antonio Lince
Almar
(Ecuador)
Sandro Coglitore
Omarsa
(Ecuador)
Diego Puente
Santa Priscila
(Ecuador)
Jessica Rodríguez
MerSeafood
(Honduras)
Diego Illingworth
NAQUA
(Saudi Arabia)
Aris Utama Bumi Menara
Internusa
(Indonesia)
Nate Torch
Central Seaway
(USA)
Alex Bongiorno
Eurotrade
(Europe)
Newest Board Member
Roberto Mazon
Negocios Agrícolas de la Costa
(México)
FOUNDING MEMBERS
- The Global Shrimp Council brings together over 50 shrimp producers, exporters, and importers representing all major global producing regions.
